The impact of the two toned greens present in my fellow classmate’s, AJ Sonnick, logo hit home by promoting sustainability indirectly because it feeds on the going green concept. Similar to, Eco Snacks Logo, the multilayered greens compliment each other because they are comparable with muted intensities while the brown veins on the leaf offer a counterbalance of warmth in color. The added effect of blurring the background also helps as it provides sharpness, lessening any surrounding distractions that might have pulled one’s eye away from the intended subject. The overall image’s color scheme and message of sustainability increases the logo’s functionality.
Review of Assignment 3